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CLICKLEAD – best terms in gambling vertical

Official CLICKLEAD – best terms in gambling vertical



Here comes a new offer

Hey everyone, as is tradition, we're kicking the week off with a new offer that's
available for the French GEO

Kings Chance Casino
GEO — France
FR - 180 USD

Why it's worth trying?
is a royal online casino with a wide range of online games and promotions.
Here players will find an extensive lineup of different games including slots,
poker and much more.

To get tips for creatives or to sign up — message @affiliate_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 

Here comes a new offer

Hey everyone, allow us to introduce the first new offer of 2022, which is available
on 7 GEOs at once.

BiamoBet
GEO - Canada, Austria, Denmark, Sweden, Germany, Finland, Italy
CA - 210 USD
AT - 175 USD
DK - 195 USD
SE - 185 USD
IT - 160 USD
DE - 170 USD
FI - 160 USD

Players have access to one of three welcome bonuses:

1) Get a 125% bonus for your first deposit up to 100 EUR + 100 FreeSpins
wager x40

2) Get a 125% bonus for your first deposit up to 100 EUR + up to 50 EUR Freebet!
wager x40

3) +150% for your first deposit (up to 100/300 euros) wager x30

For recommendations on creatives and signing up - contact @affiliate_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is our tradition, we're starting the week with a new offer, which
is available for two GEOs at once.

Megaslot casino
GEO - Canada and Germany
CA - 175 USD
DE - 175 USD

Welcome bonus

CA: a welcome package of 1,350 CAD + 125 Free Spins + various high roller
bonuses

DE: welcome package 500 EUR + 225 Free Spins


Why is it worth trying?
This epic casino offers a wide selection of high quality games that can be easily
accessed across multiple devices

High rollers can also get access to a large number of bonus collections, deposit
bonuses and a VIP program that offers sick benefits

For recommendations on creatives and signing up - contact @affiliate_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is tradition, we're starting the week with a new offer, which we
have available for the PPC source for France

Agent Spins
GEO - France
FR - 180 USD

WELCOME BONUS

300% up to 600 euro + 50 FS


Why is it worth trying?
Agent Spins casino has an enormous selection of games in its lineup
Fast withdrawals, the ability to pay with bitcoin and more, plus bonus rewards
that include free spins

For recommendations on creatives and signing up - contact @affiliate_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is tradition, we're starting the week with a new offer, which is
available for two GEOs at once.

Lucky Dreams Casino
GEO - Austria and Switzerland
AT - 190 USD
CH - 190 USD

Welcome bonus

First deposit bonus: 100% up to €200 + 100 FS
Second deposit bonus 100% up to €200
Third deposit bonus 50% up to €600


Why is it worth trying?

Lucky Dreams features all the favorite slots of gamblers (Book of the Dead,
Wolf Gold, Fruit Party, etc.). Users can easily top up their account via both
regular methods and cryptocurrencies. And the minimum deposit of €20 and
100% for the first deposit motivates users to try out this new casino.

For signing up and recommendations for creatives - contact @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


The top offers of the week

Hey everyone, as is tradition, our affiliates have prepared the top 3
offers that are converting the best at the moment.

Ice Casino [Android]
GEO: Portugal
ins2reg - 43%
reg2dep - 13%
Payout: $95

Bizzo [iOS]
GEO: Spain
ins2reg - 32%
reg2dep - 24%
Payout: $140

SOL [PPC]
GEO: Canada
ins2reg - 12%
reg2dep - 38%
Payout: $240

Quite recently, we analyzed a creative using SOL. You can also adapt
it to other offers from the top 3 and start driving traffic at a profit

To sign up, hurry and contact @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 
How has the gambling vertical changed over 2021? What to expect in 2022? Interview with Anton Voistrikov

Hey everyone, today we’re talking about iGaming, to be more precise — how this vertical has changed over the course of the previous year. Despite the growing number of players, it wasn’t as easy for affiliates as the previous ones. There are many reasons for this: traffic sources made moderation more strict, payment systems don’t always work properly and the competition is fierce.

We decided to ask Anton Voistrikov, Founder & CEO of the CLICKLEAD affiliate network, how approaches have changed over the past year, and what 2021 was like for his affiliate network.

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Did a new traffic driving approach appear?

Overall — sticking to the classic approaches, just like we’ve been recommending over the past few years. If we’re talking about apps — then follow the example of social casinos, show people winning and having a good time. That way you’ll get a more targeted audience for your product, and with it - better CPA rates.As for creatives, approaches that utilize the bonus wheel work great, both when it’s in the creative and on the pre-landing, where instead of a prize the person gets a deposit bonus. This format performs well and makes players spend more on average. As for traffic-driving - more and more affiliates turn to verified BMs and quality rentable accounts.

How did affiliates fare during the Facebook crisis?
Affiliates split into 3 camps: the first - who kept driving traffic through Facebook despite the bans. The second - who moved to alternative sources: Google, TikTok. The third group quit affiliate marketing altogether and ventured off into other lines of work. As for us, it didn’t really affect us all that much, we just temporarily adopted a new approach and traffic-driving methods. Despite many difficulties in 2021, according to our data, our buying grew by about 30% on Facebook compared to last year.

Are there a lot of lone wolf affiliates currently or do they all tend to team up nowadays?
The best results and volumes here are all secured by teams. We haven't met any major solo-buyers yet. After all, you spend a lot of time searching, buying, establishing and passing tests and checks. The best way to scale such bundles is when you have a team. We have all the necessary infrastructure for this, so if you want to try yourself in a strong team, with unlimited turnover and resources, contact us in Telegram @clicklead_mediabuying or leave a request on the landing. We have plenty to offer good and strong buyers. Not really planning on adding newbies in the near future - the focus is on enhancing the team by including qualified specialists.

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What GEOs and offers did you discover this year?
New offers for France and Italy popped up. The new well-performing ones include Stellar (Italy, $160-200 per lead depending on the platform) and MaChance (France, payout - $200). These offers were the most popular. But besides that, our top GEOs for 2021 were Germany, Canada, France and Italy. The company primarily focuses on solvent GEOs with high-quality traffic and large CPA payouts.

What do you guys currently have in the works?
We’re planning on releasing new brands for Tier 1 and Tier 2 countries. Recently, our team has been actively developing the most profitable GEOs affiliate marketing-wise, we’re trying to maximize the profits of our webmasters.

We plan to further our advancement in areas where we already hold a firm position - Germany, Canada, France and Italy.

What promising traffic sources are currently out there?
PPC (Google AdWords) has been performing well, but the company’s flagship source is still Facebook and mobile apps. We’re currently working through dozens of apps simultaneously.

*P.S. At the time this interview was published, CLICKLEAD was actively using 8 iOS and 18 Android apps.
Popular and local in-app networks have also been performing noticeably well.

How did CLICKLEAD adapt to this?
We started developing more apps. Specifically - apps with a big set of analytical tools in them, that help affiliates analyze what exactly the traffic is doing in the app and how it's doing it. This approach makes selecting the right offer easier.
Moreover, we’ve stepped up our efforts to make players come back to the apps, we can safely claim that our push notifications system with its audience segmentation and autofunnels is one of the best on the market. According to our estimates, push notifications are “responsible” for up to 50% of all subsequent deposits, with traffic bringing in income so far as 6 months after initially being driven to the offer.

What technical solutions are currently popular among affiliates?
Apart from our own apps, I’d have to say the Creative Uniquelizer. It pumps out over 1,000 creatives every day. It’s mostly used by our own webmasters. But many users drive traffic to other verticals and also actively use our service, we don’t mind at all and are happy to help the market.

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As for important bumps, besides the Facebook storm, we experienced trouble with sharing in 2021, we quickly adapted and were one of the first to pump out a solution to the problem, and currently we’re improving the technology and connection speed of our apps and Facebook ad accounts. We dealt with the 99 account limit problem in 2021 pretty quickly thanks to well-oiled teamwork. During the storm the guys adapted to the new conditions well and neutralized the problem

Our plans for the near future include upgrading our bots and automating lots of different actions. Very soon we will start collecting feedback on how to improve the technical aspect of CLICKLEAD. So stay tuned for our news to not miss any important developments.

What changes did the year bring in terms of app development?
We’ve come up with ways to use a large volume of previously made deposits to “train” all our new apps. As for their number, in the last quarter we’ve steadily had 20+ apps actively working simultaneously. The goal for 2022 is to reach 50+ active apps a day. We’ve also hired a manager for our retention and testing sections, in the new year our apps will be even more productive.
Our best app indicator in 2021 was $1 million worth of revenue off of 1 app.

How did ASO change?

We analyze and improve our apps. In 2021 our internal buying started participating in designing ASO apps. They currently have a steady and high conversion rate and are made by affiliates for affiliates.

Android or IOS, which apps last longer?

After patch 14.5, iOS traffic started to noticeably sag, but we currently have 6-8 iOS apps with the development section releasing new ones. You can still drive traffic and webmasters do, but the focus has seriously shifted towards Android apps.

Which 2021 meetup was the most memorable?

After the previous completely “online” year, the large-scale conferences of 2021 were a breath of fresh air. Most of all we enjoyed the meetups of Denis Lagutenko’s team - KINZA. Both the Moscow and Kiev conferences were on par. iGB Live Amsterdam was also one to remember.

What conferences do you plan to attend in 2022?

We got big plans for 2022, they include both CIS region conferences and international ones - Dubai, London, Moscow, Kiev, St. Petersburg, etc. We love to chat with our partners offline at conferences. We also plan to hold at least one own meetup, where we will present the main prize of our competition - a McLaren 765LT.

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How did the idea to launch a contest with a prize fund of more than $1 million come about?

I’ve worked in this industry for over 10 years and in that time I saw a lot of contests. They all had prizes of various sizes, but what struck me was that in addition to the main winners there were a lot of top-tier participants who were left with nothing.
We decided to fix this and remove the “lottery wheel”, instead promising guaranteed prizes. Since that’s the most fair way to do it - the strongest party gets the right to claim the best prize. And there are a lot of competent teams in our field, partners of CLICKLEAD.

What do you want to wish everyone in 2022?

I wish our rivals to compete with dignity, advertisers - to purchase quality profitable traffic, and webmasters - to work with the best. As for iGaming apps - this is our company. I wish everyone big profits and major victories in 2022!

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Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is tradition we're starting the week off with a new offer that has
been performing well in iGaming in the Canadian GEO.

Boho Casino
GEO - Canada
CA - 180 USD

Welcome Bonus
First deposit bonus: up to 100% $150 CAD + 100 Free spins

Why is it worth trying?
Boho Casino has everything that a modern gambler needs - an enormous list
ofslot machines, popular software manufacturers, a large selection of payment
methods, cool bonuses that are aimed at new and regular customers, an
easy-to-use site that is understandable even for novice players.

To sign up and get recommendations for creatives - message @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is tradition, we're starting the week off with a new offer, which
is available for three GEOs at once.

Intense Casino
GEO - Italy, Spain, France
IT - 180 USD
ES - 180 USD
FR - 180 USD

Welcome bonus

+100% up to 100 EUR on the first deposit.

Why is it worth trying?
Intense Casino offers players many interesting slots, a live chat, and a user-friendly
motivate players to make deposits and make you money

To sign up and get recommendations for creatives - message @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 
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Android or iOS: which apps should an affiliate start with

Using apps in affiliate marketing became relevant since it's easier to pass
moderation that way + the increasing number of mobile users. This traffic
is of higher quality, no need to make pre-landings, search for white-hat
banners and use cloaking + apps optimize well and inspire more trust.

All these advantages are the reason more and more webmasters
are starting to drive traffic through apps !


If we compare the stats, we'll see that the share of Desktop users is
decreasing in the face of a growing number of mobile device owners. In
2020 alone, the number of people that access the Internet from their
phones has grown by 4.6%.

We will tell you about which app to choose and how to squeeze the
maximum profit from it.

Features of Android and iOS

People who use smartphones that run Android are usually less solvent
than iOS users. Android leads are cheaper, but they also make smaller
deposits, and vice versa for iOS.

In 2020, the payment gap between iOS and Android was $8.9 billion.

The number of Android users exceeds that of iOS users, but in the US
and Japan, the majority of the population has Apple products.

Currently, a lot of webmasters drive traffic to Android specifically, since
iOS made significant changes to their privacy policy (as of patch 14.5).
But there are also plenty of affiliates who make lots of money working
with iOS devices.

So what should an affiliate start with !?

If you've never worked with apps before, best to start with Android -
this will help you get the hang of it, find the right bundles and cheaper
leads. But these apps can last significantly less than their iOS counterparts.

We recommend experienced webmasters to, on the contrary, start with iOS.
The patch we mentioned really cut down the competition, meaning you're
more likely to turn a profit.

We provide our partners with free apps, both Android and iOS. We always
have at least 15 apps ready to within an hour replace your's in case it gets
banned or tagged.

Contact your personal manager and they'll tell you, which app converts
best in which GEO. Have a profitable day.

Mail:
affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is tradition, we're starting the week off with a new offer. This
time we're taking a GEO that isn't very popular in other verticals, but is very
fond of gambling.

Spinny Casino
GEO - New Zealand
NZ - 180 USD

Welcome bonus
$3,000 + 100 free spins.

Why is it worth trying?
Spinni Casino has been operating since 2021 and specializes in providing a
variety of quality non-live games, including great slots and all the popular
table-top games. The interface is perfectly adapted for both desktop and
mobile device.

And of course the 33% click2reg and 25% reg2dep conversion rates will help
you make some in New Zealand.

To sign up and get tips on creatives - contact @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


CLICKLEAD at Affiliate World Dubai 2022!

Hey everyone! Our team CLICKLEAD will take part in Affiliate World Dubai 2022!

On February 28 and March 1, we'll be waiting for you at the Dubai World Trade
Center at booth C3, where we'll be happy to meet our partners, discuss iGaming
news, hand out merch and tell you about our race.

If you want to hang out with our team, make an appointment through
your personal manager or leave a request in the calendar

marketing team

See you on February 28 in Dubai

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Results of the AWG 2022 conference

Hey everyone, a week ago we took part in the international Affiliate World Global 2022
Dubai
conference, where we met up with our old partners, got acquainted with new
teams and advertisers, and also talked about which offers and GEOs you should pay
attention to in iGaming this year.

We enjoyed everything at the conference: from the venue and custom booth
construction to the quantity and quality of affiliates and advertisers from all over
the world. We discussed cooperation matters with lots of people, and we even
started launching new offers with some of the advertisers.

This year we have more offline conferences and meetups planned, stay tuned for
more news. If you were at the conference, but did not have time to chat with us
in person, you can always contact us in Telegram:

Advertiser relationship manager
- @Clicklead_Advertising
Head of affiliate department - @victor_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes the top offer of the week

Hey everyone, as is tradition, we're starting the week off with an offer that
we recommend to drive traffic to. This week its Leo Vegas

CA 215 USD
IE $190
JP 215 USD
NZ$205

Welcome Bonus
$1,000 + 200 FS

Why is it worth trying?

LeoVegas is one of the most popular online casinos that offers games from the very
best providers such as Net Entertainment, Microgaming, NYX Interactive, Viaden
Gaming, Nextgen, Sheriff Gaming, Cryptologic, Betsoft and Play'n GO. Plus, dollar
payouts, regardless of the exchange rate and conversion, will help you make big.

To sign up and get tips on creatives - contact @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 
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Top offers of the week

Hey everyone, as is tradition, we're starting the week off with recommending well-performing
offers to drive traffic to:

Leo Vegas

CA 215 USD [20BL]

click2reg 23.73%
reg2dep 15.17%

NZ 205 USD [20BL]
click2reg 11.96%
reg2dep 25.43%

Ice Casino

DE 190 USD

click2reg 27.76%
reg2dep 10.15%

CA 140 USD
click2reg 29.62%
reg2dep 11.76%

BiamoBet

IT 180

click2reg 18.67%
reg2dep 9.43%

ES 170
click2reg 20.01%
reg2dep 8.08%

Today we decided not to limit ourselves to just one GEO, so for each offer we selected two
best-performing countries. To sign up and get tips on creatives -
message @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes a new offer

Hey everyone, as always, we're kicking the week off with a new offer full of traffic-driving
potential
:

ARDIENTE
GEO - Chile, Argentina, Peru
CL - 50 USD
AR - 50 USD
PE - 50 USD

Welcome Bonus
Up to 3,250 USD + 40 Free Spins

Why is it worth trying?
Ardiente is a collection of everything that players love: a user-friendly interface, popular
slots (Joker, Gonzo, and others), cool promotions and a variety of bonuses that scales
with the size of the deposit. In addition to standard methods, players can make deposits
via cryptocurrencies, which will have a positive effect on your CR.

To sign up and get tips on creatives - contact @antonp_clicklead

Mail:affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram:@affiliate_clicklead
 


Here comes a new offer

Hey everyone, as is tradition, we're showcasing a new offer which is available for two
GEOs at once:

ALL RIGHT
GEO - Germany and Poland
DE - 190 USD
PL - 160 USD

Welcome bonus: by depositing only 20 euros, the player gets 30 free spins
for the popular 777Gems slot machine and the chance to win 1,000 euros!

Why is it worth trying?

All Right Casino strives to take back a part of the market from the giants of the
industry by making interesting offers to potential customers. Among them are
numerous free spins, bonuses with minimal wagers, tempting cashback conditions,
exciting tournaments, prize giveaways and other services. All this makes it very
popular with players

To sign up and get tips on creatives - contact @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 
Here comes a new offer


Hey everyone, every week we showcase a new offer. Today we are pleased topresent Tonybet
Casino, which is available for four GEOs at once:

Tonybet Casino

GEO - Austria, Canada, Estonia and Ireland
AT - 195 USD
CA - 180 USD
EE - 100 USD
IE - 195 USD

Welcome bonus: 100% + 120 FS for the Aztec Magic Bonanza slot
machine

Why is it worth trying?

In TonyBet Casino online casino, you can top up your balance using any
popular currency, as well as popular payment systems. The minimum
deposit is 10 euros, and a generous welcome bonus motivates players
to make a deposit immediately after registering.

To sign up and get tips on creatives - contact us @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Static or Dynamic iGaming Creatives: What converts better in 2022

Some webmasters think that static creatives are becoming a thing of the past — leads
just don’t get hooked on such ads and their conversion rate is significantly
lower
. Additionally 2022 has been declared the year of video ads. So how much of this
is true and should you really throw static ads under the bus? Let’s get to the bottom of it.

What sort of creative should I use to promote iGaming offers?

“Static or dynamic creatives?”
— some webmasters are faced with this question while
compiling the ToR for their designer.
First of all, you need to assess the GEO you’re planning to work with. If the country has a
weak Internet connection, best to go for static creatives. Animations may end up being
too heavy to load and will only serve to annoy users.

If however, you work with countries with a stable Internet connection and populated by
lovers of video content - dynamic creatives are the obvious choice.

Static Creatives: Pros and Cons

Pros:

  • you can make them yourself;
  • low cost if you’re a freelancer;
  • easy to edit and customize.
  • are a great choice for GEOs with weak Internet connections
Use the following elements when designing static creatives:
  • show wads of cash (in the GEO’s currency);
  • mention bonuses;
  • show money hitting an account;
  • many affiliates combine multiple elements, for example - include both bonuses and
    stacks of cash.
Cons:
The main drawback is that static creatives make it harder to convey emotions and apply
pressure on people’s " insecurities"

Dynamic Creatives: Pros and Cons

Pros:

  • better and catching the users’ attention and arousing their curiosity;
  • let you show emotions from the game or winning;
  • let you pack more info into a single creative.
  • Use the following techniques when designing static creatives:
  • showcase a rich lifestyle;
  • show the emotions of people winning and include slot machine imagery;
  • show avid emotions from seeing funds hitting a person’s account;
  • show winning combinations.
Cons — the cost and the time it takes to create them. They may also take too long to
load in Tier 3 countries.

The choice of creative depends on your budget, GEO and platform. Outright claiming
that static ads don’t convert well is wrong. In some cases they outperform animated
ads, in others - they don’t. Study your TA, its tastes and preferred platforms to identify
the ad format best suited for your needs. And if you need some help finding the right
approach - contact your personal manager and they’ll tell you which format is better
suited for which GEO.

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 


Here comes the new offer

Hello everyone, every week we share a new offer. Today we want to show
GoSlotty, which is available for three geos at once:

GoSlotty
GEO - Sweden, Norway, Denmark
SE - 160 USD
NO - 160 USD
DK - 160 USD


Welcome bonus: 500% up to 500 EUR

Why is it worth trying?

A significant advantage of this offer is the PayNPlay system, which gives
players the opportunity to avoid the exhausting registration procedure and
start playing right away. If used with the right approach, it can compensate
for the relatively low rates for these geos.

For connection and recommendation on creatives - write to @antonp_clicklead

Mail: affiliate_support@clicklead.ru
Skype: live:.cid.94e00aa5988a2dcd
Telegram: @affiliate_clicklead
 
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