Сan you drive organic traffic from TikTok to iGaming
By “organic traffic from TikTok” we mean a way to get free traffic, i.e. without any
investment. In simple terms, organic TikTok traffic is the "Recommendations"
section of the social network, which includes certain video selections (each user
will have their own recommendations with different videos).
An alternative option is to promote gambling offers using streams, because live
broadcasts can have a very tangible effect. Let's take a closer look at both
methods.
How to get into TikTok recommendations: effective earning model
Since TikTok is an extremely popular platform with a multi-million audience,
using organic content wisely, you can achieve incredible results when promoting
gambling offers.
The main thing is to use an effective model, which consists of 5 main points:
1. Registering and filling accounts with content.
2. Uploading videos on the topic of the account (gambling).
3. Constantly updating the account with new videos.
4. Collecting views after the video gets into Recommendations.
5. Making money on users who, after watching the video, performed the necessary
target actions.
If you chose this model, then keep in mind a few tips for working with it:
- buy accounts that are at least 2 months old (at the same time, many
affiliate marketers describe working with fresh accounts as satisfying,
so it’s better to test different types of accounts); - publish no more than 10 videos per day (or even better - 5, since
TikTok algorithms are constantly updated and it is better not to risk it); - for maximum efficiency, use several dozen accounts at the same time
(it is quite logical that the more accounts are launched, the wider your
target audience coverage).
to PRO (through the settings), and use additional tools such as analytics and some
paid functions any affiliate will find useful.
Making money on organic TikTok traffic through streaming
Streams (live broadcasts) on TikTok were introduced in 2019. While they are not
as popular as regular short videos, they are still capable of helping you secure a
good profit. To make money on gambling with streams, you need to know some
important subtleties of working with such offers. Let's go over them.
Example: Advertising an iGaming offer on a car channel
Our task is to simply publish videos with cars (which can even just be downloaded
from YouTube and edited to make them unique) and from time to time launch
streams from the promoted online casino. In the account description, you need to
indicate a link to the offer, for example, to the app.
Why an application? Simple:
1. Regular links are opened in the built-in TikTok browser. If the user accidentally
closes it, they will lose the site.
2. The app works differently - the link will open in a standard browser and the user
will not lose it.
3. If a person likes the app, they will immediately download it and start playing in
the casino, making you money.
Simultaneous streaming on TikTok and YouTube
How to organize a parallel online broadcast on YouTube and TikTok:
1. Start streaming on a YouTube channel and on TikTok.
2. Don't forget to register a link to the offer in your TikTok account.
You can also broadcast with multiple links, the first of which will redirect the user
to Twitter, where they will see links to the main offer.
Using the streaming channel grid
This option implies the following approach:
1. At first, the stream is launched on one account. The broadcast lasts about
5-15 minutes. 2. After a while, a similar stream appears on the tape, but only on a
different channel.
At the same time, all the channels in their description contain a link to a single offer.
Organic traffic is a good option for making money in the gambling niche. This is a
completely free method of promoting gambling offers, with the affiliate’s only
investment being their time.